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Marico fully acquires men’s grooming startup Beardo

On July 2, 2020 By Marketing EnthuIn UncategorizedLeave a comment

Marico has now fully acquired Beardo, a startup company which operates into the men’s grooming market, by buying 55 per cent additional shares, a move which will help FMCG firm to extend its play into the segment.

SBI General Insurance unveils new brand identity

On July 2, 2020 By Marketing EnthuIn UncategorizedLeave a comment

SBI General Insurance has announced the launch of its new corporate brand identity with a redesigned logo and the tagline.

Bharat Biotech’s Covid vaccine 1st in India to get approval for human trials

On July 1, 2020 By Marketing EnthuIn UncategorizedLeave a comment

The country’s top drug regulator, Central Drugs Standard Control Organisation, has granted approval to Bharat Biotech India to conduct human clinical trials for ‘Covaxin’.

Zomato rebrands Gold programme to Pro

On July 1, 2020 By Marketing EnthuIn UncategorizedLeave a comment

Online restaurant guide and food ordering platform Zomato on Tuesday said it has rechristened its membership programme Zomato Gold to Zomato Pro to include more discounts and privileges.

59 Chinese apps banned in India

On June 30, 2020 By Marketing EnthuIn UncategorizedLeave a comment

Above 59 Chinese apps got banned in India. And they have been removed from google Play store and app store.
#marketingenthu #marketingenthunews #chineseapps #ban #appban #tiktok #du #qqapps #shareit #xender #ucbrowser #apps #googleplay #indianmarket #appstore #indianmarketsegment

Udemy launches ad campaign in India

On June 29, 2020 By Marketing EnthuIn UncategorizedLeave a comment

Online learning and teaching platform, Udemy has launched its first ad campaign in India, the campaign highlights how Udemy makes learning easy.

HUL to rebrand Fair & Lovely, drops word ‘Fair’

On June 26, 2020 By Marketing EnthuIn UncategorizedLeave a comment

FMCG major Hindustan Unilever on Thursday said it will remove the word ‘Fair’ from its popular skincare brand ‘Fair & Lovely’, as part of a rebranding exercise in the wake of growing voices against racial stereotypes.

From our point we appreciate the steps of HUL for rebranding their product.

IKEA launches ‘EverydayExperiments’ web-based platform

On June 19, 2020 By Marketing EnthuIn UncategorizedLeave a comment

IKEA has announced the launch of web-based platform EverydayExperiments.com, which will showcase a series of digital experiments that explore new ways of how we interact with the spaces we live in.

Instagram is the Most Important Channel for Influencer Marketing by Far.

On June 18, 2020 By Marketing EnthuIn UncategorizedLeave a comment

This marketing fact is mainly for social media influencer and marketing company to strategies the influence marketing in proper way.

Instagram is the Most Important Channel for Influencer Marketing by Far.

Market Research Process

On June 13, 2020June 13, 2020 By Marketing EnthuIn UncategorizedLeave a comment

This video of marketing gyan series will help you to understand the basic steps of market research process.

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